Wednesday, June 6, 2012

I came across a blog the other day for pilates, cleverly titled "Blogilates". The thumbnail on my tumblr dashboard featured a woman's bust and closely surrounding area struggling to burst out of the hot pink spandex top the figure was wearing. 

The technique worked well - bright colors, enticing shapes, sex appeal...  I clicked on the link and ventured inside a web domain that had apparently and recently been thrown up on by a cliche. Pastel flowers lilted lightly on the screen, as turtles and other sea creatures swam happily about. It looked a bed spread one might fight at Urban Outfitters. 

Not one to judge a blog by it's theme, I explored on. The feature article can be viewed below.


Several questions and concerns ran through my head at once:

That woman's expression is alarming to me. What kind of creature is she hoisting above her head? 
Is that supposed to be food? I'm glad she clarified what 'mini' means. 

But above all, I'm starting to notice an unfortunate motif here. All of the images and videos feature this girl in provocative positions. Her product shots and promotional videos all feature her taught body and most feedback from her followers are men praising her good looks and hot bod.

This blog isn't about being healthy. It's about selling sex appeal and being skinny: two of the most influential subjects in American culture. 

So I decided to create my own workout plan, designed specifically for women to maintain their waistline and keep fit in the home. It's an extension of a previous series which featured my lovely subjects preforming the domestic duties expected of them. The second installment serves as ideas for turining cleaning and other upkeep tasks into a fun way to stay toned. 




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